Gift of Life – RYTHM Foundation

When the Lord has blessed you with everything you’ll ever need, the only way to repay Him is by providing for others who aren’t as lucky as you.

– Vijay and Umayal Eswaran

What started many years ago by Vijay and Umayal Eswaran as a personal initiative has taken on a new life, in the form of the Gift of Life programme. To mark their birthdays and anniversaries, the Eswarans would make a donation to support a worthy cause or help out someone in need. Over the years, this practice was extended to mark the birthdays and anniversaries of their friends and families.

Over a decade later, RYTHM Foundation has formalised this into the Gift of Life initiative to allow anyone to participate. Through this initiative, RYTHM Foundation has supported a number of underfunded government schools, orphanages, and welfare institutions for the disabled and disadvantaged.

These programmes are not implemented under the brand name of the Foundation. The Foundation helps identify the right project and facilitates the implementation in the name of the donor, to the recipient. Each month, the Foundation identifies a worthy cause and helps support it with the contributions received through the Gift of Life initiative.

If you would like to participate in the Gift of Life initiative, please send us an email with the the name of the person whose birthday or anniversary, or special day you would like to mark, the amount you would like to pledge, and the type of cause you would like to support.