Our Vision, Mission & Values


To care for the most vulnerable and communities in need.


One heartbeat, one dream

Our mission is to go above and beyond caring for the less fortunate by creating better living conditions and opportunities for them to rise above hardship. We work towards paving the way for a better and safer world for children, who are the very symbol of the future.

Our commitment to a sustainable future stems from a strong sense of responsibility. Driven by this belief, we ensure that we are always mindful and respectful of the environment, as well as the communities we serve.

Our Values

As part of the QI family, the corporate philosophy known as RYTHM (Raise Yourself to Help Mankind) is the value system and ideal which guides the work of the Foundation. RYTHM is ultimately about recreating the message of Mahatma Gandhi, who believed that in order to help mankind, one needs to first help oneself, by raising oneself.

A group of core values for the Foundation are to be adopted in line with the corporate philosophy but also with the aim to create sustainable and resilient solutions. These include innovation, free enterprise, self‐reliance, striving for excellence and cultivating a spirit of entrepreneurship.

The culture and approach of the Foundation and the Staff Social Responsibility engagement embraces these values and also reflect the following attributes:

  • Strategic
  • Forward looking
  • Partnership (emphasis on the importance and value of partnerships)
  • Evidence guided and driven
  • Flexible and adaptable
  • Rigorous
  • Operates with integrity
  • An agent for constructive and positive social change